Trivandrum: In its sustained efforts to attract visitors from emerging tourism markets, Kerala Tourism has held three roadshows in the Nordic region, drawing a huge response from the local travel trade. More than 80 representatives from 55 companies of these countries participated in the road shows.
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UNWTO Chief launches Kerala’s Responsible Tourism campaign
Trivandrum: United Nations World Tourism Organisation (UNWTO), Secretary General Taleb Rifai launched the three films showcasing the life-changing experiences under the State’s Responsible Tourism initiative at the ongoing World Travel Market (WTM) in London on November 5. Kerala Tourism Minister, Shri A P Anil Kumar and Tourism Secretary, Suman Billa were present on the occasion.
Read MoreKerala Tourism enters into branding agreement with Mumbai Metro
Trivandrum: Commuters on the new Mumbai Metro can now experience the flavour of ‘God’s Own Country’ with a ‘Kerala Green Express’ running on the network under a branding agreement with the State Tourism Department. Kerala has become the first destination in the country to be associated with the newly-launched Mumbai Metro network.
Read MoreKerala Tourism woos tourists from Down Under
Trivandrum: Kerala Tourism has conducted two road shows across Australia and made a successful foray into New Zealand, inviting the travel and adventure loving people there to God’s Own Country.
Read MoreResponsible Tourism theme in Kerala for World Tourism Day
Trivandrum: Kerala Tourism will take the September 27 ‘World Tourism Day’ celebrations to the grassroots with two contests aimed at carrying the community participation in sustainable tourism development to a higher level.
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