Trivandrum: Kishco, a leading Indian cutlery brand since 1950, has announced the launch of a new range of cookware under the brand name Kishco Innochef in the Kerala market. The Kishco Innochef brand offers a range of high quality, high-end cookware products aimed at repositioning the Kishco brand as exquisite and contemporary.
The new range of products include the sauté pan, milk pan, sauce pan, fry pan, kadai and the cook & serve pan.
Elaborating the product’s special features at a press conference here, Namita Jain, Managing Director of Kishco said, “Kishco Innochef range is a unique, tri-ply cookware made of superior technology, designed to be super-efficient, sturdy and long lasting. In developing this high quality, premium range we have retained the classic elegance associated with our brand. Innochef products are made of 100% food grade metal, consisting of high quality 18/10 stainless steel. The tri-ply feature of this range means that each cookware product is made of three layers of superior quality metals bonded together for greater efficiency and sturdiness.”
Kishco Innochef products are good for multi-usage and suitable for stove tops, electric plates, ovens and induction cookers. It has a total thickness of 2.5 mm; therefore food doesn’t get burnt and is cooked evenly. Due to the combination of alloys, food continues to cook even after the stove is off, thereby making it healthy and fuel efficient.
The products will be available in premium stores across Kerala. Kishco has also partnered with all top e-com players to make the products readily available to customers across India.
The company also unveiled a film on Dining Etiquettes for school children, as part of their corporate social initiative. The film, conceptualised by Namita who is also a well know wellness expert, aims to impart fundamental knowledge on table manners to school children.
Kishco is India’s leading maker of stainless steel and silver plated flatware, cutlery sets, tableware, hotel ware, cookware, and gift items. The company part of the Rs. 2,000 crores DCW Group is promoted by P K Jain.
Amar Sanghvi, Kerala Distributer for Kishco, and Ravi V Bagare, Regional Sales Manager, Kishco were also present on the occasion.
Kerala Biz News