Piaggio launches ape’ City Compact Diesel 3 Wheeler in Kerala


Trivandrum: Piaggio Vehicles Pvt. Ltd., a 100 % subsidiary of the Italian Piaggio & CSpA and a leading manufacturer of light transportation solutions, has launched the all new apé City Compact Diesel, a state-of-the-art 3 wheeled passenger vehicle, in the Kerala market.

Hardip Goindi, Executive VP of Piaggio India, unveiled the ape’ City Compact Diesel at a function held in Thiruvananthapuram today. The new ape’ City Compact Diesel is fitted with the proven 395 CC Diesel engine which has powered Piaggio vehicles successfully. The new product has been competitively priced in line with the distinct requirements of the customers in this category.

Explaining the Company’s new initiative, Hardip said, “At Piaggio, our emphasis has always been on value creation. Be it product design or performance. We have consistently gone to the market with our customers in mind. Anticipating customer’s needs for a small, fuel efficient and comfortable 3 wheeler, we conceived the apé City Compact Diesel to deliver exceptional value and a superior experience to our customers. Today, we are confident the apé City Compact Diesel will outclass others in the segment and will complement Piaggio’s existing 3-wheeler portfolio.”

“Kerala is the second State, after Andhra Pradesh, for Piaggio to launch the new apé City Compact Diesel and that shows the importance we are giving to this market. I am sure this new vehicle will help consolidate our position in the Kerala’s 3 wheeler market”, he added.

The apé City Compact Diesel incorporates the exacting high standards that Piaggio is known for internationally. Powered by a proven diesel engine, the new ape City Diesel offers the best mileage in its class, superior pick up & acceleration that delivers enhanced performance every time. It’s superior gradability & manoeuvrability offers smooth manoeuvring on narrow city roads & steeper gradients including city flyovers. It is the only product in its category to offer a Hand Clutch facilitating Superior Drivability. It has a unique compact design making it ideal for city traffic .

The product will be backed up by Piaggio’s world-class sales and service network of over 750 touch points that consistently provide quality service and spares, 24×7 across India.

Kerala Biz News


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