Trivandrum: Bangalore-based electric scooter manufacturer River has launched its second store in Kerala at Thiruvananthapuram. Spanning 1,375 sq. ft., River Store Pappanamcode was launched in association with Indel Wheels LLP dealership. The River Store gives customers a first-hand view of all River offerings, including Indie, accessories, and merchandise.
Speaking about the launch, Aravind Mani, Co-Founder & CEO, River said, “Kerala has been a special market for us right from the start. The response to Indie here through our Kochi store has been phenomenal. Indie’s utility-lifestyle character has proven to be a perfect fit for this dynamic and versatile market. Thiruvananthapuram is also my hometown, so this launch feels all the more special. We’re all set to expand in Kerala in a big way with 10 new stores across Thrissur, Kollam, Palakkad and Calicut, and more by September 2025.”
Following Thiruvananthapuram, River will continue with its rapid expansion in Kerala with an additional location in Kochi and presence in 10 cities in the state by September 2025. River currently operates in 21 outlets across South India. By September 2025, the company plans to have 60 stores pan-India.
River Store Pappanamcode has a vibrant atmosphere and is designed to showcase the brand’s aesthetics that incorporate pebbles and other organic shapes that evoke the essence of rivers. At the core of the store’s aesthetics is a carefully designed habitat that depicts how Indie blends into daily life. The narrative aligns with River’s ethos, taking people from where they are to where they want to be.
River was founded in 2021 by Aravind and Vipin George, from Kerala.
