Trivandrum: Eros International Plc, a leading global company in the Indian film entertainment industry, has announced the launch of a broadband movie streaming service partnership, ‘Broadband Movies’, between ErosNow, the dedicated online entertainment service of Eros International and Asianet Broadband, the single largest private Internet Service Provider in Kerala.
The streaming service will provide Asianet customers with high quality entertainment content from the ErosNow platform, including its south Indian repertoire of movies and music, on multiple smart devices.
In a release, Rishika Lulla Singh, CEO, Eros Digital said, “We are pleased to partner with Asianet Broadband and bring Eros’ extensive catalogue of movies to a large subscriber base in Kerala. As interest in streaming media continues to grow, we are confident that Asianet’s large scale bandwidth and high speed will enhance the viewing experience on the ErosNow platform, allowing users to view unlimited entertainment from our broad catalogue.”
Satish Kumar, Executive VP, Asianet Broadband said, “We look forward to working with Eros to deliver a unique digital entertainment platform to our subscribers. This partnership will take the consumer viewing experience to the next level, bringing high quality movies, music and other content in all Indian languages to our customers.”
Asianet delivers up to 300 Mbps high speed Broadband connections through DOCSIS and Fibre to the Home (FTTH) technologies to boost picture quality and ensure ultra-high speeds to subscribers, enhancing the ErosNow streaming experience. The subscription-based service will be available to all Asianet Broadband subscribers with a one month free subscription.
ErosNow currently offers users thousands of new and catalogue movies from Eros as well as other major Bollywood studios, a large selection of premium television content syndicated from major TV studios, and thousands of music videos and audio tracks.
Eros International has an extensive and growing movie library comprising of over 2,300 films, which include Hindi, Tamil, and other regional language films for home entertainment distribution. ErosNow is the company’s on-demand entertainment portal accessible anytime, anywhere on nearly any Internet-connected screen.
Asianet Broadband is a division of Asianet Satellite Communications Ltd., and part of the Rajan Raheja Group.
Kerala Biz News