Toyota launches its first Driving School in India at Kochi

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Kochi: Toyota Kirloskar Motor (TKM) today announced the launch of its first ‘Toyota Driving School’ (TDS) in Kochi in pursuance of its deep-rooted safety mission. This is the company’s first driving school in India and will be managed by Nippon Toyota; region’s leading Toyota authorized dealership and service facility.

The driving school was inaugurated by Minister of Ports & Excise, Shri K Babu; Naomi Ishii, MD of Toyota Kirloskar Motor and Babu Moopan, CMD of Nippon Motors.

Launched in line with the company’s vision of ‘Safest car with safest driver’, TDS, as an institute, will place extreme importance on making every student a responsible and safe driver. The curriculum will be a comprehensive training program that will boast of high quality, practical and futuristic training models like the driver simulator mechanism which is expected to deliver the ‘Etios Experience’. To make this experience as realistic as possible, Toyota has incorporated features like including IP, steering, and seats of an actual Etios car.

Speaking at the occasion, Naomi said, “Today is an important day for Toyota as we are launching our pilot driving school in this beautiful state of Kerala. For us, this is a big opportunity to come closer to you with a solution for one of the biggest challenges our country is facing today – road safety. Toyota is committed to ensuring safer driving experience in India. We believe everyone deserves to be safe and this is what drives us to make great cars which stand for safety and quality. Being the safety leaders in the industry, we are confident that our Toyota Driving School will set a new standard in India for quality driving training and traffic safety.”

Commenting on Nippon’s role in TDS, Babu said, “As traffic keeps multiplying on roads, safety which is an important concern is comprised at some level. With this initiative proposed by Toyota and Nippon Toyota, we hope to bring down the chaos on Indian roads and propagate the safe driving culture.”

The simulator, a key part of the teaching programme, is expected to provide hands on experience. The simulators can also create various road and weather conditions like fog, dim light, uphill and downhill terrain.

Kerala Biz News

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