Trivandrum: A key global conference aimed at helping tour operators and travel professionals in India leverage the power of social media, the Internet and digital technologies gets underway in Kerala on June 07, 2013.
The International Conference on Travel Technology (ICTT) India is the first event of its kind in the country and is being organised by the Association of Tourism Trade Organizations, India (ATTOI) at Kovalam.
ICTT India, which is supported by Kerala Tourism, will be inaugurated by Chief Minister Shri Oommen Chandy in the presence of Union Minister of State for HRD, Dr. Shashi Tharoor and Tourism Minister, Shri A P Anil Kumar.
“The conference is a natural fit for Kerala Tourism since we have always been pioneers in using digital tools for promoting our state,” said Tourism Secretary Suman Billa. “However, the digital space is vast and dynamic and initiatives such as ICTT will help the travel industry keep up with the rapid changes.”
More than 300 delegates, mostly tour operators, from around the country and abroad are expected to attend the three-day conference which will feature talks and discussions on technologies that can help travel businesses sustain growth in a changing world. Travel media professionals and bloggers will be among the participants.
Social media, online marketing, mobile applications, pricing and distribution strategies, managing reviews and handling competition, revenue management, business intelligence and the future of technology will be among the topics covered in the sessions.
ICTT features 17 eminent speakers from countries such as the US, UK, Australia, UAE and India with expertise in the travel industry and digital entrepreneurship.
Among them are Selina Power, a social media specialist from Australia; Chad Wiebesick, an award-winning entrepreneur who oversees social media for the tourism office in the US State of Michigan; Philip Calvert, a UK based writer, strategist and LinkedIn expert; Avijit Arya, the founder & CEO of digital marketing company Internet Moguls and Bicky Carlra, Group President of UAE-based TraVision.
“For travel and tourism businesses in India, this is a great opportunity to learn from professionals who have utilised digital technologies to maximum effect,” said ICTT Organising Secretary, Anish Kumar P K.
Kerala IT News