New Mika Laminates unveils new designs targeting youngsters

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Kochi: Taking the bar up for decorative laminate design collection and to match up with expectation of young & vibrant India for their interior home design needs, New Mika has launched its latest collection of laminates which is inspired by the taste and preferences of today’s youth for abstract and flashy colours.

With the introduction of 62 new décor including three new textures, abstract & wood patterns, New Mika range offering goes up to 412 decors suiting all kind of interior design requirements from home to offices to projects to hospitality industries.

The collection also offers the latest in laminate ‘digital & custom laminates’ which make the interior spaces lively and vibrant with photographic quality. That’s not all, with custom laminates consumers can choose their favourite texture, style or colour of a laminate and add ones choice of graphic arts, tailored interior design themes, corporate branding or logo etc which will complement the entire decor. So, design-savvy customers can experiment with this new collection from New Mika decorative laminates for their interior needs.

Alex Joseph, VP – Marketing Communications of GIL said, “This new range by New Mika has been introduced keeping in mind both the present trends as well as what will be in trend in the future. Nowadays, people like the kind of interior decor which makes them feel at ease, relaxed and comfortable and up-to-date with the latest trends. The 62 new showstopper designs by New Mika will focus on the required comfort which will connect to the target audience.”

Sumeet Gupta, Product Head for GIL – Laminates Business said, “With the new Showstopper collection 2013, we are sure this would revolutionize the interior arena. We are focusing to spread the reach of the product to more than 10,000 retail outlets pan-India. With this our distribution footprint would be amongst the best in the industry and would further help in strengthening our leadership position in decorative laminates business”

Greenlam, a market leader in decorative laminates, is Asia’s first eco-friendly laminate brand from Greenply. Greenply is a pioneer in international design trends and offers the widest range of innovative lifestyle laminate designs in exotic textures and colours.

Kerala Biz News

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